Life is better with iced coffee and colour! We worked alongside Alfred Agency to help bring the Nespresso Lab: Iced Coffee Product Launch to life at their Pitt Street, Sydney storefront.
The ask
Deliver premium bar and service operations for the Nespresso store opening over a four-week activation period to drive awareness and trial of the brand’s new iced‑coffee pod.
What we DID
Curated and served delicious Nespresso iced coffee mocktails, including Iced Mocha Colada and Salted Coconut Latte for five PR and consumer events over the pop-up period.
